Legal
AI & Automated Processing Disclosure
July 2, 2026 · Last Updated: September 10, 2026
TL;DR
We may use AI-assisted tools (chat assistants, lead routing, content and analytics tools) to operate our site and respond to inquiries. This page explains where and how, what data is involved, and your choices. We keep a human in the loop for decisions that materially affect you, and we don't sell your data to train third-party models beyond what our Privacy Policy allows.
1. Where We Use AI
We use AI and automation for:
- Answering the phone outside business hours. An automated voice assistant answers calls we cannot take live. It says at the start that it is automated, asks about your roofing needs, takes your name, number, address, and message, creates a record in our customer system, and can schedule a callback. It does not quote prices, make sales decisions, or take payment. A person reviews every record it creates the next business day.
- Routing inquiries, drafting and checking content, analytics, and security.
The assistant answers inbound calls only; it does not place calls. Under the Telephone Consumer Protection Act and the FCC's ruling of February 8, 2024 (FCC 24-17), an AI-generated voice is an "artificial voice," so a business may not make an outbound call with it without the called person's prior express consent — written consent if the call includes marketing (47 CFR § 64.1200(a)). Our outbound calls are made by people.
The assistant does not create a voiceprint, identify you by voice, or build a biometric profile. Calls it answers are recorded and transcribed per our SMS & Communications Policy. Say "agent" at any time for a human callback.
New York. Outside business hours our telephone line is answered by an automated AI voice assistant that identifies itself as automated, states that the call is recorded, takes your name, contact details and project information, and creates a record for a person to follow up. It does not give quotes, sign contracts or make decisions about you. New York's Artificial Intelligence Companion Models law (N.Y. Gen. Bus. Law Article 47, in force since 5 November 2025) requires "AI companions" to remind users they are not talking to a human, but it expressly excludes systems "used by a business entity solely for customer service" (§ 1700(4)(c)(i)); our assistant is such a system. No other New York statute currently requires disclosure that a customer-service caller is speaking to software. We disclose it anyway.
2. Data Used
AI tools may process information you provide (inquiry details, contact information) and site-usage data, per our Privacy Policy. We use reputable providers under contract and do not permit them to use your personal information to train their own models except as disclosed or permitted by law.
3. Human Oversight
Estimates, contracts, and decisions that materially affect you are made or reviewed by people, not solely by automated means. You can request human assistance at any time via 1-866-733-5811.
4. Accuracy
AI-generated content may contain errors and is provided for general information only; it does not constitute professional or binding advice. Binding terms come only from a written agreement with an authorized installer.
5. Your Choices & Rights
You can decline chat or automated tools and contact us directly. Where applicable law provides rights regarding automated decision-making or profiling (for example, CPRA, PIPEDA, or GDPR-style regimes), you may exercise them via the Data Subject Access Request process or policies@interlockgroup.com.
No federal law requires us to tell you when you are speaking with an AI, but we do: the automated phone assistant identifies itself at the start of every call, and any chat assistant on this site is labelled as automated. Presenting an AI as a human would be a deceptive practice under Section 5 of the FTC Act (15 U.S.C. § 45). You can reach a person at any time by saying "agent" on a call or by phoning 1-866-733-5811 during business hours. If you tell the assistant not to call or text you, we treat that as a revocation of consent (47 CFR § 64.1200(a)(10)).
New York residents: you may ask for a person at any time by saying "representative" to the automated assistant or by calling during business hours. Because New York is a one-party-consent state (N.Y. Penal Law §§ 250.00, 250.05), the assistant's recording of your call is lawful, and we tell you about it at the start of the call. New York has no comprehensive privacy or automated-decision-making statute as of 2026; we do not use automated tools to make decisions with legal or similarly significant effects about New York consumers, and the assistant's voice is used under a written licence as N.Y. Civil Rights Law §§ 50–51 require.
6. AI Crawling of Our Site
Our stance on AI systems reading, citing, and training on our public content is expressed in our robots.txt and Terms of Service; rights in our images and media remain governed by the Image & Media Licensing Policy.